It’s easy - everything you can think of. There are a few samples below:

  • Your brand name

  • Your brand’s Twitter handle

  • Your product name(s)

  • Names of key people and spokespeople

  • Your slogan

  • Your branded hashtags

  • Your competitors’ brand names, product names, slogans, hashtags, and handles

  • Unbranded industry hashtags

  • Industry keywords

So the sky's the limit here (and the limits of your plan are the limit, too) 😁

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