Media monitoring is more than just tracking mentions—it's a strategic tool that helps you boost engagement, protect your reputation, and grow your business. Here’s how Brand24 can help, backed by industry stats and linked to practical resources.
Boost Loyalty and Recommendations with Direct Engagement
71% of Internet users interacting positively with a brand are more likely to return and recommend it.
How Brand24 helps:
Quickly discover and respond to positive mentions—even across forums, blogs, and niche platforms. Use this opportunity to build relationships and turn casual users into loyal fans.
Catch Unanswered Mentions
Over 96% of posts that don't tag a brand on social media go unanswered.
How Brand24 helps:
We detect brand mentions—even when you’re not tagged. Never miss a chance to join the conversation or resolve an issue.
Track Engagement Like a Pro
80% of marketers measure success by likes, shares, and comments.
How Brand24 helps:
Our analytics and KPIs let you track engagement trends across channels, so you can measure what matters most and refine your strategy.
Respond to PR Crises in Real Time
54% of PR pros say their biggest challenge is reacting quickly during a crisis.
How Brand24 helps:
Get real-time alerts for negative mentions. Stop issues before they snowball into full-blown PR disasters.
Manage Your Reputation Where It Matters Most
91% of people aged 18–34 trust online reviews as much as personal recommendations.
How Brand24 helps:
Track reviews and brand mentions across the web. Stay informed, engage thoughtfully, and keep your reputation strong.
Turn Mentions into Sales Opportunities
90% of sales teams use social selling strategies.
How Brand24 helps:
Identify people searching for products like yours. Engage at the right moment and turn mentions into leads.
🔗 Social selling with Brand24 (for SaaS) »
🔗 How to use media monitoring for lead gen »
SaaS social selling with Brand24
How to do social selling using web and social media monitoring?
We hope this article has been useful to you. If you have any further questions or need help, please don't hesitate to contact us.