What is the Summary tab?
The Summary tab provides an overview of your project's key metrics, including the number of mentions, metrics overview, and engagement levels.
How does it work?
It automatically collects and organizes data from your mentions, giving you a snapshot of overall activity, sentiment trends, and the most active sources. This helps you quickly assess the current state of your project.
Why is it important?
The Summary tab offers a quick, clear view of your project's performance. It allows you to track growth, monitor sentiment shifts, and identify key trends—all in one place.
Overview of the Summary tab
Summary table
The summary table displays key metrics for your project over a selected period, comparing them to the previous one. This allows you to quickly see how your project is performing and whether stats have improved.
Most Popular/Latest Mentions
This table highlights the mentions with the highest engagement in a given period. The latest mentions are straightforward!
Top Public Profiles/Most Influential Sites
A quick look at the most popular profiles and sites. Consider adding them to your influencer marketing strategy!
Stats
An extension of the summary table, providing more detailed insights on how your project has evolved compared to the previous period.
Sources
Displays the most popular sources based on the number of mentions, with comparisons to the previous period.
We hope you found this article helpful! If you have any more questions or need assistance, feel free to reach out. You can email us at help@brand24.com or send a message through the chat box in the bottom-right corner of your dashboard.