Brand24.com

Tips and guides for creating, managing, and getting insights from your Brand24 dashboards

Dashboard

What is the Presence Score and how is it calculated, answers to frequently asked questions.

Presence Score

What is AVE, where it is and how we calculate it.

What is Voice Share, where it is and how we calculate it.

Voice Share

What is Influence Score, where it is and how we calculate it.

Influence Score

What is: reach, social media reach, non-social media reach, ESMR. Where it is and how we calculate it.

Reach

What is Influence, where it is and how we calculate it.

Influence

Everything you need to know about Non-Social Media Reach

What is Non-Social Media Reach?

Everything you need to know about Estimated Social Media Reach

What is ESMR?

What are Mentions, where it is and how we calculate it.

Mentions

What is UGC, where it is and how we calculate it.

User Generated Content (UGC)

What are Interactions, where it is and how we calculate it.

Interactions

What is Sentiment, where it is and how we calculate it.

Sentiment

A short guide to Brand24 metrics and their use.

What value each Brand24 indicator can give you?

Definitions, where to find them, and how our metrics are calculated.

Metrics

Overview of filters and additional options for tagging and saving filters.

Advanced Filters Overview

Sources filter

Sentiment explained, challenges, and filter location.

Sentiment filter

Description and calculation process of the Influence Score.

Influence Score filter

Description, video tutorial and benefits of geolocation filter.

Geolocation filter

Author filter

Description and calculation process of Importance filter.

Importance filter

Description and how-to of Visited filter.

Visited filter

Description, use cases and video tutorial on domain filter.

Domain filter

Saved filters

How to narrow down results using different operators.

Boolean search

Learn how to set and adjust date ranges in your Brand24 project.

How to customize the date range in your project

Smart Context Search

Filters

Learn how to track and manage brand mentions with Brand24's Mentions tab. Get real-time insights and improve your brand’s online presence.

Mentions tab overview

How to switch to the new mentions view?

Depending on how important chart data is for you, you can easily personalize its size.

Customizing chart size

Did you know you can manage multiple mentions simultaneously?

Bulk actions

AI Events

What you should do when you want to get rid off some mentions

How can I delete collected mentions?

A Quick Guide on how to use the tag function

Can I tag a mention?

Mentions Tab

What it is, how it works, why it matters, plus a detailed look at data inside.

Summary tab overview

Summary Tab

Discover how the Brand24 AI Insights tab helps you track trends, analyze sentiment, and get data-driven recommendations to improve your strategy.

AI Insights

How to use Brand24’s AI Insights tab to stay ahead of your competition

AI Insights for Competitive Analysis

AI Insights Tab

Explore the Analysis tab in Brand24 to track mentions, analyze sentiment, and monitor trends with real-time insights.

Analysis tab overview

Analysis Tab

Understand how your brand appears in answers generated by AI

What is Chatbeat?

Learn how Chatbeat enables GEO (Generative Engine Optimization), error detection, competitor analysis, and gaining measurable metrics to control your brand's reputation in the world of AI.

Overview of the AI Visibility Tab (Monitoring Presence in AI)

Find out how to monitor your brand's AI position via Chatbeat

AI Visibility

Explore how AI Brand Assistant helps you track brand mentions, analyze sentiment, and provide real-time insights.

AI Brand Assistant

AI Brand Assistant Tab

Find out how AI Topic Analysis categorizes conversations, identifies key trends, and analyzes sentiment.

AI Topic Analysis

AI Topic Analysis Tab

Learn how the Comparison tab in Brand24 allows you to measure your brand’s performance across multiple projects or timeframes.

Comparison tab overview

Discover how Brand24’s Project Comparison feature lets you compare the performance of different campaigns or initiatives.

Project Comparison

Use Brand24's period comparison to analyze performance over specific periods, spot trends, and assess changes in sentiment.

Period Comparison

Comparison Tab

Learn how to use the Sources tab in Brand24 to track where your brand is mentioned, measure platform impact, and identify key influencers.

Sources tab overview

Sources Tab

What it’s all about, how it operates, why it’s relevant, and a breakdown of its features and filters.

Influencer tab overview

Influencers Tab

Find out how to use demographic tab to get comprehensive audience insights

Demographics tab overview

What is Demographic Tab and what you can get from it

Demographic Tab

Find answers and get help from Intercom Support and Community Experts

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